by Kevin O Leary | Dec 19, 2022 | Digital Marketing
2018 was another exciting year to be a digital marketer bringing more change, innovation, and radically new ways of doing business and connecting with potential customers and building relationships with “past converters”. I’ve compiled a Slide-share...
by Kevin O Leary | Sep 22, 2022 | Digital Marketing
Public Relations is one of the vaguest and most misunderstood elements of the marketing and advertising industry. Silently, however, PR is one of the most powerful shapers of wide-scale public opinion. Most day to day decisions from the products we buy to the movies...
by Jessica Eveleigh | Aug 15, 2022 | Digital Marketing
This generation is embodied in the technology revolution. This acceleration occurred since the mid-19th century spiraling due to the indisputable laws of mathematics (Sheldarke 2013). Now ever present in an era of change, you properly have heard the notion that Bots...
by Kevin O Leary | Jun 18, 2022 | Digital Marketing
Metathesiophobia is a term many will be unfamiliar with. It is a phobia… but not just any phobia. We use the label of Metathesiophobia to describe a person with a chronic fear of change. As the business world accelerates at such a rapid pace displacing more and...
by Kevin O Leary | Jan 15, 2023 | Digital Marketing
Content marketing is more than just about creating content. It’s about creating content that is of value to our target market. content which might create a relationship or eventually lead them to become customers or brand advocates. As online marketers, our...
by Kevin O Leary | Dec 29, 2022 | Digital Marketing
Digital marketing is a rapidly changing arena. Staying up to date is difficult for all companies no matter their size. In 2018 digital marketing trends will shift towards increasing use of Marketing Automation and efforts to improve customer experiences. Grabbing...
